Video can help amplify your event beyond the four walls of the venue. From capturing the content of the event to capturing the feeling of the event, video is an invaluable part of a modern event marketing strategy.
Everyone knоwѕ thаt vіdео sharing іѕ booming оn thе Internet. And аnуоnе whо spends any tіmе оn ѕосіаl networking ѕіtеѕ саn dесірhеr thе rеаl іmроrtаnсе оf video being noticed by thеіr tаrgеt audience. In thе аgе оf Intеrnеt mаrkеtіng, you ѕhоuld be aware оf video mаrkеtіng’ѕ reputation іn уоur buѕіnеѕѕ рrоmоtіоn. But іt dоеѕ nоt… Continue reading Guarantee video marketing success with this pre-flight checklist
An excerpt from a post on the Videostrategy.org blog: YouTube is an attractive platform for video marketers. It has a massive built-in audience and it’s designed to help viewers discover content. However, the allure of the platform is hampered by the fact that ultimately YouTube is designed to keep viewers watching any video, not just… Continue reading How to make your YouTube videos interactive
Wistia: What are some qualities of an effective social video? Ian: Everyone’s feed these days is inundated with visual media vying for attention, so the key is to stand out. Especially in a video’s opening, you have to really quickly establish why someone should stop scrolling and pay attention to your video. As a visual… Continue reading Producing Video for Social Media: An Interview with Ian Servin